I’m Cathy, a freelance translator and subtitler based in Germany, near the Baltic Sea.
I work with businesses and agencies looking to thrive in the UK market, particularly ethical and sustainable fashion and lifestyle brands.
You can call on me for one-off translations or short-term support, as and when you need. But to really get the most out of our partnership, let’s collaborate long-term. When I get to know you and your brand, when you feel like I’m one of the team: that’s where the magic happens.
You're here because you want to:
Create a buzz around your brand in Britain
Communicate with confidence in the UK market
Relate to your British customers by speaking their language well
Reflect your brand's quality in your communications
Read on to find out how my services can help.
Give your customers a tailor-made experience of your brand. Homepages, product descriptions, brand stories, buttons, forms, and shopping basket copy: delivered ready to go live.
Get high-quality, industry-approved subtitles on your video content. All you need to do is send me the video and I’ll deliver a file with English subtitles added, ready to publish.
BVG meets Yorkshire Tea
In German, the Berliner Verkehrsbetriebe has a self-deprecating brand voice. My job was to make that personality shine in an English tagline. I noticed the British company Yorkshire Tea had a remarkably similar voice. Using videos helped me spot similarities between the two brands.
Why work with me
I measure every translation I do against two important touchstones.
The best translation is invisible: it never gets in the way of your brand looking its best
No translation is an island: it works within a wider context of your brand, your industry, and your audience
This means your translation will be:
I research your brand and your market to provide the most appropriate translation to achieve your goals. The result adheres to your style guide (in English or German) and coordinates with your existing content.
Living in Germany and coming from the UK, I can juggle puns, inside jokes, and cultural events from both countries. I’ll benchmark your tone of voice and language choice against comparable brands in the UK, so you stand out for all the right reasons.
As you expand overseas, you need confidence in your messaging. All my translations come with a user guide in your native language, so you know exactly what it says and why. I’ll even share multi-media examples to help you get a feel for the phrases.
Over the years, I’ve developed a rigorous, multi-staged checking process to achieve a flawless finish. One of the most important steps is getting a second, third, and sometimes fourth opinion from relevant native speakers to check my suggestions work in real life.
Moin, noon, and night
When proofreading German to English subtitles, I saw the colloquial north-German greeting Moin translated into English as Mornin’. Commonly misunderstood outside North Germany, Moin is in fact an all-day greeting. As the scene in question was set at night, my recommendation was to replace Mornin’ with Hey.
How it works
To give you an idea of what to expect, here’s how your translation project will run.
Send me an email sharing what you’d like help with.
We have a call (or you fill out a questionnaire if you prefer) to agree on the project, the timeline, and how much it’ll cost.
You’ll receive your first draft as a Google Doc, or I can upload it direct to your website if you like. Drafts always include guidelines in your mother tongue to help you check and understand your translation.
We have up to two rounds of feedback to make any tweaks or edits. I always want a result we’re both proud of!
Your finished content
Ready to publish: no extra editing or proofreading needed
Packed with your personality
Consistent with your existing content
Accurate and culturally adjusted to British eyes and ears
One month later, I’ll check in and see how you’re doing. Your progress and success are important to me, and I’ll be excited to hear your news.
Let’s talk rates.
In translation, every project is different. The quickest way to find out how much your project will cost is to send it to me. I’ll reply with a custom quote, free of charge or obligation.
Accurate and stylish, her technical expertise shines through
“We have worked with Cathy on a number of translation and subtitling projects, and we have always been impressed with her conscientious approach and attention to detail. She produces translations that are both accurate and stylish, and her technical expertise shines through in carefully crafted subtitles. We would not hesitate to recommend Cathy.”
-Senior Project Manager, UK-based translation agency